See you at Music Tectonics: Everything Attendees Need to Know!

October 8, 2019

If you are already registered for the Music Tectonics Conference, all this information is in your email inbox. To make sure 

 

Note that our Monday pre-conference events take place in Downtown L.A. (east side) and our main Tuesday event takes place at the Skirball Cultural Center (west side). 

 

SCHEDULE

 

OCTOBER 28, 2019 — Monday 

 

1-5 pm Pre-conference Meeting & Networking

 

MT badge and additional RSVP required. Space limited to first 125. 

 

Location: General Assembly, 360 E 2nd St #400, Los Angeles, CA 90012

 

We just added this optional pre-conference for those who want to get a jumpstart on networking. It’s in a different location than all other MT events, but not too far from our Monday evening event. For the pre-conference most people will attend a fireside chat and some large group networking activities (pitch sessions, light structured mingling). A limited number of registrants can sign up for speed networking in a side room. If you have RSVPed to the pre-conference, you can sign up for 1-4 speed networking session (ten minutes each) here.

 

Pre-conference Schedule:

1 pm -- Welcome

1:15 pm -- Fireside Chat

1:15 pm -- Speed Networking (optional, limited space)

2 pm -- Open Pitch Session

2:45 pm -- Open Networking

3:30 pm -- Meetup Signup

4 pm -- Speed Networking (optional, limited space)

4-6 pm -- Meetups on your own or break before opening reception 

 

6-8 pm Opening Reception, sponsored by Hydric 

 

Additional RSVP required here (MT badge required).

 

Location: Warner Music Group, 777 Santa Fe, Los Angeles, CA 90021

 

We chose Los Angeles for Music Tectonics because of its booming music and tech scenes. We’re hosting our opening reception at Warner Music’s beautiful new downtown headquarters so out-of-towners get a taste of L.A.’s thriving record label business. Thank you to our supernova sponsor Hydric for supplying wine, beer, and tacos, alongside Flying Embers’ hard kombucha for a special Southern Cali seismic flavor. 

 

OCTOBER 28, 2019 — Tuesday 

9 am - 8 pm Music Tectonics Main Conference

Location: Skirball Cultural Center, 2701 N Sepulveda Blvd, Los Angeles, CA 90049

 

Your badge registration gets you in. No additional RSVP required. 

 

9:00 am -- Registration, Coffee, Demos

9:30 am -- Welcome and Keynote by Mark Mulligan and Sessions until 6 pm, trade hall open until 8 pm

1:00 pm -- Focaccia Sandwich and Salad Buffet Lunch. Thanks to AdRev!

2:15 pm -- Sessions until 6 pm, trade hall open until 8 pm

6-8 pm -- Closing Reception (open bar and Mediterranean hors d’oeuvres). Thanks to CD Baby!

 

The Skirball Cultural Center is located in the foothills of the Santa Monica Mountains, just off the 405. The 15-acre campus sits on a wooded hillside and blends beautiful architecture with a reflecting pool, courtyards, and walkways, creating a perfect destination for networking, learning, and doing business. Plan your lodging and transportation in advance to ensure an efficient trip. 

 

 

 

Music Tectonics includes a stunning “Epicenter” room where morning coffee, lunch, and the closing reception will take place. This is the spot to hang for meetings and impromptu connections. We have an intimate dozen plus exhibitors and music making demos for you to try out. 

 

There are three general sessions during the day: 

  • Mark Mulligan’s opening keynote at 9:45 am

  • The Blockchain Cagematch: Enthusiasts and Skeptics Duke it Out, with Referee Arabian Prince (NWA) at 2:15 pm

  • A.I.’s Got Talent: An Artificial Talent Show with emcee Dani Deahl at 5:15 pm

 

There are a dozen additional breakout sessions and panels to choose from. Log into the schedule page on our website to build your own schedule (and to help us select the right room for each session). 

 

LODGING

 

If you are coming from out of town, we recommend you book your lodging right away. We are able to offer discounted rooms to the two closest hotels to the Skirball, but they are going fast. You might also be able to find an AirBnB or VRBO convenient to the conference location. The advantage of staying near the Skirball is to avoid traffic in the morning, and it is located between Silicon Beach and Downtown LA. Our room block at Hotel Angeleno ($169/night) is a ten minute ride share from the Skirball. It also has a rooftop bar with a stunning view. Here is a link to the hotel info. If the room block is full, email conference@musictectonics.com right away and we will ask to expand the room block. 

 

GETTING YOUR BADGE

 

You’ll need a badge to get into the pre-conference, opening reception and all Skirball events. Beat the rush and come to the Monday pre-conference at 12:45 pm to get your badge and trading cards. But you can also check in onsite at the Warner Music opening reception or from 9-10 am on Tuesday at the Skirball. Get to the Skirball early and you’ll be able to grab coffee and start meeting the exhibitors. 

 

WHAT’S WITH THE TRADING CARDS?

 

We hired a smashing young illustrator and a fabulous graphic designer to create a limited edition set of Trading Cards only available to conference attendees. The 18 cards outline seismic shifts that are changing the music industry as a result of innovation and technology. Attendees will get a card pack with their registration but to get the full set, you will need to trade with colleagues throughout the event. Attendees who attend the pre-conference will get a jumpstart with dedicated networking time to start building their set. Power Tip: Visit the exhibitors in the Epicenter to complete your set even faster. 

 

WHAT TO BRING?

 

  • Business cards

  • Product demos on a mobile device

  • Your pitch for spontaneous moments

  • Comfortable shoes

  • A water bottle

  • A snack (we will feed you lunch and heavy evening hors d’oeuvres, but the onsite food cart is only open 11:30 am - 4:30 pm, so eat breakfast before you arrive)

  • Phone charger and battery backup

 

WHO AM I GOING TO MEET AT MUSIC TECTONICS?

 

Registrants, presenters, and sponsors include representatives from music startups, music streaming services, VCs/investors, Major record labels, Indie record labels, distribution companies, rights administrators, publishers, entertainment attorneys, licensing platforms, music ecommerce solutions, startup accelerators, music marketing platforms, software and hardware developers, services to the music business, product managers, industry media, and major technology companies. Plus Mark Mulligan, Cherie Hu, Arabian Prince, and Dani Deahl! 

 

Review the speakers list and the sponsors list for more information. Start adding sessions to your personal schedule here and you can see other attendees who have done the same here

 

PARKING AND ADDRESSES

 

Preconference at General Assembly (Monday, 10/28, 1-5 pm)

360 E 2nd St #400, Los Angeles, CA 90012

Park on the street or in this nearby lot ($10/day). 

 

Opening party at Warner Music (Monday, 10/28, 6-8 pm)

777 S. Santa Fe Ave., Los Angeles, CA 90021

Valet service onsite (included with badge). 

 

Conference at Skirball Cultural Center (Tuesday, 10/29, 9 am - 8 pm)

2701 N Sepulveda Blvd, Los Angeles, CA 90049

Use the East Garage (free parking) across from the Skirball. From Sepulveda Blvd., turn onto Bergreen Pl., located north of Skirball Ctr. Dr., directly across Sepulveda from the Skirball’s main entrance. Then walk across Sepulveda and come in the Skirball’s main entrance. Signs will direct you to registration.

 

GUESTS

 

Unfortunately, we can not accommodate plus ones for the preconference, opening reception, or Skirball events. If you would like to bring a guest, you will need to purchase an additional badge.

 

HOPING TO EXHIBIT OR SPONSOR?

 

We still have a few exhibitor tables left. Email conference@musictectonics.com right away if you would like to snag one.

 

WHAT IF I HAVE TO CANCEL?

 

Purchased badges are non-refundable. If you can’t make it, you may give or sell your badge to someone else. Just make sure to email us ASAP to let us know of the change so the new registrant can get in. If someone is offering to sell you a badge and you want to make sure they’re legit, have them email conference@musictectonics.com from their purchasing email address and copy you with a note saying they are transferring their badge to you. 

 

SECURITY

 

At certain Music Tectonics events, our venues require bag checks and wanding. We apologize for the inconvenience but hope you agree that safety at live events is important to all our happiness and wellbeing. 

 

SPECIAL DIET?

 

If you have any special diet requests, please email conference@musictectonics.com. The Skirball is prepared to have a limited number of vegan and gluten free options available for the two meals. 

 

STILL HAVE QUESTIONS?

 

No worries, just email conference@musictectonics.com.

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Conference

Music Tectonics: at the epicenter of music and technology

October 28-29, 2019 | Skirball Cultural Center | Los Angeles

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Podcast

The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. The podcast includes news roundups, interviews, and more. Our host is Dmitri Vietze, CEO of PR firm rock paper scissors.

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