Music Customization and Sync Licensing with Ryan Wines, CEO and founder of Marmoset and Track Club

These days, nearly all content being created features music, so how are content creators finding the music they need and safely tackling sync licensing hurdles?

Ryan Wines, CEO and founder of Marmoset and Track Club, joins this week’s episode to explore the world of music curation, stems, and music licensing. Learn more about Marmoset, the music agency providing meticulously curated music licensing, award-winning music production, and unique artist collaborations for sync licensing, advertising, film, TV, and social media content. Find out how Trackclub’s latest feature, Mixlab, allows users to customize and download stem groups from any song on the platform and perfectly customize the audio to meet their needs. Ryan dives into emerging trends such as long form vs short form video and authenticity. How are tiktokers, youtubers, instagramers embracing new trends and technology? Find out on this week’s episode.

1:30 What is Marmoset?

• Marmoset

4:48 Music Licensing

9:00 Emerging trends in sync licensing

16:09 Music Biz Conference 2022

20:00 Staying in the know

• Hawaii Songwriting Festival

24:37 Track Club

• Track Club

• Marmoset ‘Track Club’ licenses music to online video creators

• Marmoset Announces Track Club, A New Music Licensing Subscription App

33:41 Mixlab

• Track Club Unveils Infinite Song Customization for Every Track

41:42 TikTok and Youtube

• TikTok expands maximum video length to 10 minutes

• News Roundup with Dmitri Vietze, Tristra Newyear Yeager, and Shayli Ankenbruck

43:32 Let's get sci-fi 🚀

Music Biz 2022 Annual Conference Nashville, TN May 9-12

Listen to the full episode here on our website, or wherever you pod your favorite casts.

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The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Weekly episodes include interviews with music tech movers & shakers, deep dives into seismic shifts, and more.