Beneath the Surface of Music and Technology
Want to turn your creativity into more opportunities, income, and connections?
Meet innovative brands, try out innovative instruments, and learn from successful influencers at Music Tectonics Creator Fair, November 4, 2025!
Creator Fair Preview
Shure Microphones
Discover the ideal microphone for your sound at Shure’s demo booth! Shure's renowned line of mics is favored by top creators and performers globally. Test them yourself and see why they are a top choice!
Live Fireside Chat: SEIDS
Powered by Shure
Learn how to turn your creator career into a full-time job! SEIDS has built a successful career by turning her passion into content that educates and inspires. Along the way, she’s grown a loyal community, leveled up her production, and carved out her space as a leading voice in creator education. Find out how she works with brands, keeps her content fresh, and stays true to her passions.
on-stage and hands-on demos
Discover fun, new instruments and gear—like Blipblox—that bring music-making power to a new generation. See how the pros do it on stage, then try them out yourself at demo booths!
Seen At The Creator Fair
the FUTURE OF MUSIC is Creator-Led
Looking to land the right brand deal and grow your audience?
Find out where musicmaking is going next at the Music Tectonics Creator Fair!
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Taste test Shure’s legendary mics
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Find out how SEIDS makes a living as an influencer
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Discover fun, new instruments and gear—like Blipblox—that bring music-making power to a new generation.
+ more on November 4, 2025, at the Santa Monica Pier in Santa Monica, California.
Schedule Outline
12:00 PM - Invite-only Ambassador Workshop begins (apply here)
12:30 PM - Creator Fair Opens
1:30 PM - Onstage demos and creator talks begin
4:00 PM - Creator Keynote: SEIDS
6:00 PM - Happy Hour presented by Tipalti
Why A Creator Fair?
The need to expand the perspective of the traditional music industry is clear, as music undergoes what Music Tectonics speaker Mark Mulligan and his colleagues at MIDIA Research term a “bifurcation.” This split into two distinct but mutually beneficial layers presents a huge opportunity to both legacy players and newcomers eager to innovate.
“The traditional commercial industry is being expanded by a new wave of creators who see music making in a whole new light,” explains Music Tectonics founder Dmitri Vietze. “Both sides are vibrant and growing, and both can benefit from closer connection and deeper inspiration. We want our event to reflect what’s happening and to empower everyone.”
The Creator Fair brings new music and audio creators and influencers into the conversation, while offering valuable advice in an exciting, casual environment.
About Music Tectonics
The annual Music Tectonics Conference unites music tech innovators across industry boundaries to share insights and get business done. The 2025 conference returns to Santa Monica, CA, November 4-6 for three days devoted to the future of music. Track the seismic shifts that shake up music and technology the way the earth’s tectonic plates cause quakes and make mountains. Throughout the year, Music Tectonics builds community and stays on top of the shifts through their weekly podcast and monthly online events.