• Music Tectonics

Streamlining Sync Licensing with Kirt Debique from Syncfloor


Music has permeated nearly every aspect of our lives from ads to fitness to social media, made possible through the use of sync licenses. Syncfloor is making it easier than ever to navigate the world of sync licensing.

In this episode, CEO/CTO Kirt Debique explores how Syncfloor is streamlining commercial sync licensing with Syncstores, a Shopify-like platform that lets artists license their tracks for sync as easily as they sell merch. Find out how Syncfloor is making it easier than ever to sift through their vast collections of music with natural language music search and sentiment analysis. Learn how the exponential increase in music use through podcasts, content marketing, and platforms like Clubhouse are changing the way businesses interact with music. How can comprehensive music integration convey a commercial narrative? Listen for a chance to talk back and win one of host Dmitri Vietze’s favorite books!


Listen wherever you pod your casts:

Shout outs from this episode:

  • Kirt’s blog website and upcoming podcast, Synclove

  • Bodega

  • Tunecore

  • Motor Music, an independent label based in Berlin that uses a Syncstore to license their catalog.

  • 2Dutch Music Group, a record label, artist management, and publisher that licenses their catalog with a Syncstore.

Let us know what you think! Tweet @MusicTectonics, find us on Facebook and Instagram, or connect with podcast host Dmitri Vietze on LinkedIn, Twitter, and Facebook.

The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Weekly episodes include interviews with music tech movers & shakers, deep dives into seismic shifts, and more.