What has been emerging in music listening since the lockdown? How are music services weaving together streaming, radio, news, podcasts and ads in the emerging streaming marketplace? Super Hi-Fi's Zack Zalon is back as we dissect possible paths the listening experience can take. He echoes Daniel Ek's statement that radio's $18 billion in ad revenue globally is there for the taking by the music services that fight for it the hardest. On this week's podcast, we talk about what future interactive ads might sound like, plus get Zalon's take on other Music Tectonics Conference themes including 7-second music clips in social video, the endurance of live-streaming after the pandemic, and the future of mixed reality.
Listen to Zalon's previous Music Tectonics podcast episode here.
Listen to the full episode here on our website, or wherever you pod your favorite casts.
Let us know what you think! Tweet @MusicTectonics, find us on Facebook and Instagram, or connect with podcast host Dmitri Vietze on LinkedIn, Twitter, and Facebook.
The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Weekly episodes include interviews with music tech movers & shakers, deep dives into seismic shifts, and more.