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  • Writer's pictureGrace Elmer

Why AI Innovators Need to Speak Human with Rock Paper Scissors PR

Why does so much media coverage about AI miss the mark? What can AI innovators do to get their story told well in the press?

Tristra Newyear Yeager takes off her podcast host hat to bring you lessons from years of experience with AI clients as a PR pro at Rock Paper Scissors, where she’s now Chief Strategy Officer. Get her insights into how journalists approach Artificial Intelligence stories, and why tech thinkers need help speaking human. Does tapping into the latest buzzwords help or harm your pitch?

Get downloadable bonus content—including Tristra’s top tips for becoming a thought leader in AI—here at the Rock Paper Scissors website.

Listen to the full episode here on this page, or wherever you pod your favorite casts.

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Let us know what you think! Tweet @MusicTectonics, find us on Facebook and Instagram, or connect with podcast host Dmitri Vietze on LinkedIn, Twitter, and Facebook.

The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Weekly episodes include interviews with music tech movers & shakers, deep dives into seismic shifts, and more.


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